If you don’t have preview video, App Store will display the first three portrait screenshots or one landscape screenshot from the app page.You can also add an App Preview video that will be displayed both in search results and on the app page.You can add up to 10 portrait and landscape screenshots.You can find more details in App Store Connect documentation. Screenshots must be PNG (no alpha) or JPEG. On the App Store you can place up to 10 screenshots on the app page for iPhone, iPad, Apple Watch and Apple TV. Number of Screenshots Recommendations for the App Store N Make sure to carefully read through recommendations and requirements to avoid issues with the verification stage. Here’s the App Store icons size table for different Apple devices: Device /Contextġ80px × 180px (60pt × 60pt × 120px (60pt × 60pt Proġ67px × 167px (83.5pt × 83.5pt iPad miniġ024px × 1024px (1024pt × 1024pt markets have precise recommendations regarding screenshot sizes, the acceptable number, and the content that can be placed on them. It also appears throughout the system, such as in Settings and search results. Icon RequirementsĮach app is supposed to have a set of small icons for the Home screen and a larger icon for the App Store itself. Change the button, conduct A/B tests, and choose the variant with the highest conversion. It has to distinguish your product from competitors and be memorable. This is that very first page design element that users pay attention to. If you want your app page on the App Store to increase conversion, you should make it memorable. It is these few seconds that affect the decision about making an install. You have to maximally optimize all the graphic elements on the app page, because the visual part affects conversion into installs.Īccording to the data provided by Storemaven, the product page should take no longer than 3 seconds to explain what the application does. Your goal is to get people interested and lead them to installing the app. It’s not enough to just draw users to the product page on the App Store or Google Play as part of your ASO strategy.
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